Digital Marketing

Get rid of uncreative health presentations! Next time try using a metaphor or simile

I challenge you to consider using a metaphor or simile the next time you plan your health presentation. But what exactly is a metaphor?

metaphor — n. figurative word use in which a word or phrase is used to mean something other than what it normally means. For a presenter writing the script for her presentation, the metaphors are as important as the painting is for an artist.

When giving a presentation, you can add creativity through the use of metaphors. For example;
If you were talking about lead chips and pica behavior in young children, you might say “lead chips are potato chips in the hands of young children with pica.”

Now, let’s take this a little further. In the potato chip example, you could take a bag of potato chips, open it up in front of the audience, and pour it into a bowl. You could joke that it’s hard to eat just one chip. In addition, you can show the small chips in the bag and point out the relative size of small chips and the small size of lead chips that can poison our children.
wow! Can you see this working for you?

Take a few minutes to think about how this might apply to your prevention topic.

A simile: it looks a lot like a metaphor.

Like -n. a figure of speech that draws a comparison between two different things, especially a sentence that contains the word “as” or “as”, for example, “as white as a sheet”.

The main difference here is the use of the term “like a”. If I say in my presentation, “Our children are often treated like a canary in a mine. Canaries were often placed in coal mines to check for poisonous gases. Once the canary died, everyone was gas in the cave.

Very often our children are like canaries. They must be poisoned before we look for the source of the lead in our homes.

Now that is a simile that has been used often. You can use this expression method to apply it to other parts of your presentation. It will just take a little thought beyond the facts of your presentation to creative uses of language.

Or you may be doing another prevention topic like FASD (fetal alcohol spectrum disorders). Some presenters use a common technique of cracking an egg and cooking it in alcohol for the duration of their presentation. You could use the egg as a simile for a child’s brain. “A child’s brain is like this egg.

YOU CAN USE METAPHORS AND SIMILES TO CONNECT WITH A PROP

In the case of chips, his accessory is a bag of chips and a bowl. In the case of the canary you could have a plastic or rubber bird.
Much will also depend on the size and availability of your accessory. For example, if you want to wear a large prop, you’ll want to consider how you plan to get to the presentation and how much help you have.
So after you know what you want to say, think about how you want to say it.

REMEMBER TO TAKE INTO ACCOUNT THE AUDIENCE

As you know, the simile or metaphor you choose to use will often differ depending on your audience.
I will talk about this in another article.

HOMEWORK

Think of popular advertising slogans that are similar, for example:

“Chevy Like a Rock”

“Winston tastes as good as a cigarette”

“A day without orange juice is like a day without sunshine”

CAN YOU PROVIDE SOME SIMILAR SLOGANS I CAN USE IN YOUR PRESENTATION?

Something your audience will remember that has a positive impact?

You can even spin around some of the popular ones that already exist and make a substitution. For example:

“A day without laughter is like a day without hope”

Regardless of what you choose to do, the choice to increase creativity in your health presentation is up to you.

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