Book Review – Confessions of a Public Speaker – By Scott Berkun
If you’re curious about what it really takes to deliver an effective speech, you need to understand how compelling content is created and the presentation skills needed to deliver that content. Libraries are full of books on speech writing and…
Philosophy and strategy of life cycle marketing
Why use life cycle marketing? For many companies, the current recession has made one fact abundantly clear: doing business the same way simply won’t work. The old sales and marketing methods are too inefficient, too costly, and can be a…
Why keep headlines to a maximum of 65 characters for the web
Whether it’s a blog post, press release, or article, there are a number of reasons why headlines should be short and sweet, and in fact, be 65 characters or less. Headlines need to grab the attention of intended audiences, describe…
Climate effect of global warming: fact or fiction?
Arctic Warming and Climate Change = More Dangerous Hurricanes Climate effect of global warming… fact or fiction? What happens in the Arctic does not stay in the Arctic. what does this mean to you? Researchers say Hurricane Harvey, which hit…
The Importance of Brand Messaging for a Successful Website Redesign
I’m sure you landed on someone’s website and felt that something was just…wrong; or maybe you were suddenly turned off without even knowing why. Most likely, you quickly clicked back to find a competitor’s website, where you felt more comfortable…
How to build vocabulary in a foreign language with Google Translate
Building vocabulary is essential in learning a foreign language. Google Translate offers a fantastic tool called Phrasebook to help you build your vocabulary. Like most of its end-user products, Google Translate and Phrasebook are free. All you need is a…
Vijay Singh or Lee Chong Wei? Everyone is the same for sports journalists
You can choose between an all-expenses paid trip to Fiji in business class to interview golfer Vijay Singh just days after he set a US PGA Tour record, or cover the first rounds of the US Open badminton tournament. Malaysia….
How to become a photographer 1
In truth, many professionals in the photography business have a degree in photography from one of the different photography schools, art schools with a photography major, or press photographer education at journalism schools, etc. Programs like Professional Photography, Digital Photography,…
6 Should You Use SEO Tools For Website Analytics?
Online marketing is the fastest way of advertising to educate, promote or market a product and services. And if you have own product or service website then you need to increase popularity among people to promote your products. If you…
Web content management systems are effective only when processes are in sync
1. An early start Create a policy document that would act as a guide to a successful WCM strategy that would have clarity in terms of decision making regarding content and content allocation. Confusion at a later stage can be…
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