Despite economic turmoil in many parts of the world, the demand for leisure activities, broadly speaking, is growing globally. There is a growing interest in all kinds of outdoor activities, including boating, at least among the most prosperous in the world.
Is sailing your passion? It can become your business too!
Who wouldn’t want to be a successful business owner? Countless people dream of being their own bosses and working for themselves, one good day!
Many of these people look for shortcuts to achieve their aspirations. Unfortunately, there is never really a shortcut to become a true success, be it in business or anything else worth striving for in life. However, there are a few ways to try to achieve business success sooner, and perhaps somewhat easier, simply by purchasing a franchise for an already successful business.
You can own a boat sales franchise, a boat repair franchise, or even a boat-owned club franchise. The latter is a popular option for those who want to own a boat, but without all the high costs associated with owning a luxury boat.
You can also create a navigation store, no matter where you live at the moment. But how? You ask. It is possible, if the store works completely online and if it works with direct shipping. In other words: if you own a browsing online store franchise that operates by direct shipping.
If you select a good program, you may be able to manage the best navigation online store in your city, and maybe even in your country! Of course, having a solid business background won’t hurt your prospects either!
There are quite a number of boating franchises of all kinds to choose from. It goes without saying that you should do some serious research before buying any type of franchise. Buying a franchise involves a significant financial investment! Before you shell out your capital, be sure to do your homework regarding the program itself and objectively assess your skills and commitment.
Of course, having an interest in navigation is a great starting point for building a successful navigation store, but unfortunately it is not enough. Knowing a thing or two about navigation is just the first step. The second step is having a gift for business (or a lot of experience owning or working for a boating business).
The third step is inevitably marketing. While your business will get a big boost from being associated with a brand, which should ensure there’s enough initial customer interest in what you’re offering, that’s not enough in today’s super-competitive business world.
By becoming a member of a boating franchise, you get an existing business system that has proven to work time and time again. Still, you will need to possess strong business skills to make your online browsing store a success story. Your franchisor must provide you with preliminary training and ongoing support. That is especially the case when it comes to using the company’s software or reservation systems.
For new franchisees, the amount of support they receive from a franchisor is often of paramount importance. Your franchisor must offer you free online store design, creation, development and maintenance, continually adding new products to your online store and updates synchronized with the franchisor’s main database.
This should include internet marketing for your store, but you are expected to be active on social media and other relevant online outlets where one can connect with your potential customers and promote your business. You should have access to your franchisor’s management team for logistics, purchasing and suppliers. You are also expected to be at the marina as often as possible to physically support your online boating store.
Of course, you must also have the necessary capital funds to open a franchise store. If you are a true boating enthusiast and find a franchisor you can be proud to work with, you are on your way to succeeding as a boating store owner.
